SHOULDN'T KIDS DRESS LIKE KIDS?
We think so.
Comfort matters.
Clothes should keep up.
And they should actually want to wear what’s in their drawer.
We design with that in mind.
Where all clothes are play clothes.
Shop the collectionIT ALL STARTS WITH THE FABRIC.
MEET MALLOWSOFT™
A blend of cotton, plant-based lyocell, and stretch—designed to feel better, move better, and last longer.
Soft enough to sleep in
Strong enough for play
Gentle on sensitive skin
Free from polyester
Best Sellers
Ringer Tee
Sale price$20.00
Boxy Tee
Sale price$20.00
Everywhere Dress
Sale price$36.00
Play Shorts
Sale price$24.00
Pocket Tee
Sale price$20.00
FROM TREES TO TEES
Lyocell—the plant-based fiber behind MallowSoft™
Made from trees and spun into ultra-soft fibers, lyocell is what gives MallowSoft its signature feel—
softer than cotton,
more durable than bamboo,
and gentle on sensitive skin.